“Thank you mommy, for the dimples, my curls and the body / Thanks to you I’m not a dummy,” raps Eli Preiss in the video for “Danke Mami” on the Post SV field hockey field, up in the Seventeenth, surrounded by her colleagues from the rap scene. The thanked mother is also there, because all this is certainly not meant ironically. Fitting somehow that Preiss has found her home at the label MOM I MADE IT, of all places.
“I do my thing, I’m not your housewife,” her song continues, “If I want something, I’ll go get it / But earned and not stolen.” So much for the statement “no dummy.” In general, it’s not a bad idea to discover Eli Preiss via her high production values YouTube channel, perhaps starting with the latest video to date for “Aba Warum” with beslik meister from Düsseldorf on the flat roof. Eli’s Vienna is a modern, suburban one, where the lush afternoon sun always shines, as in “Danke Mami”, but also in the joyride in the red E-Type in “Anders” ft. Tizudemjay, united in an epic double video with the nocturnal “Moodswingen” (the stunt in part 1, lying on the trunk at full speed, still worries the program writer afterwards, though).
But there you can also see the glamorously staged in a dodgy country house sticky heat of “Flüssiges Gift” ft. Amnezzi, the offensive sexuality of “Im Kreis” and the private stoner* idyll in “Noch Down?” outdoors and on the mattress, in musical contrast again to the English-language R&B of the early track “FAKE” (2019) or the good-humored lockdown phone video of “ELIWAY” (she sings fabulously, by the way).
Eli Preiss is only 22, and if she continues at this pace…”
Eli Preiss
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Sat 9 July

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